Wednesday, 13 January 2016

Propertyguru acquires Asia Property Awards and Property Report

PropertyGuru Group, Asia's leading online property portal group, has announced that it has purchased the real estate media businesses of Ensign Media, a company headquartered in Singapore.


World News
PropertyGuru Group,  Asia's leading online property portal group, has announced that it has purchased the real estate media businesses of Ensign Media, a company headquartered in Singapore. The purchase includes ‘Property Report’, a regional luxury property and lifestyle magazine and website that publishes news and insights on such investment destinations. It also includes Asia Property Awards, the region’s biggest, best-recognised and respected property industry awards, held in nine countries annually. These profitable and fast-growing businesses will complement PropertyGuru’s existing businesses. With this full asset purchase, the existing staff of Ensign will be absorbed into PropertyGuru.

By combining the reach of PropertyGuru and Ensign, even more real estate developers and partners across the region will have the opportunity for industry recognition, bringing the Asia Property Awards and its conference brand, the Property Report Congress, to even greater heights. In addition, real estate advertisers across Asia can now work with PropertyGuru – a single media partner – to support their regional branding initiatives across multiple platforms, reaching a wider audience, and eventually, driving more real estate transactions. PropertyGuru’s 14 million users and Property Report’s 70,000 online and offline readers, will have combined access to PropertyGuru’s 600 monthly research and news articles published in three languages across four markets, and Property Report’s 100 plus online features per month.

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