Strengthening its product offering further in the Indian market, Apollo has introduced its premium European brand, Vredestein into India. Vredestein brand, known for its designer and high quality tyres, is entering India with tyre sizes of 15 to 20, primarily catering to the luxury coupes, premium luxury sedans and SUVs, with speeds upto 240 to 300 kph (speed rating of ‘V’ to ‘Y’). This, the company says, would complement the existing product range from Apollo Tyres in the passenger vehicle tyres space.
The tyres being introduced currently, under the Vredestein brand, are Ultrac Sessanta, Ultrac SUV Sessanta, Ultrac Cento and Sportrac 5, all with the signature touch of renowned automobile designer, Giorgetto Giugiaro. Vredestein’s ongoing commitment to excellence has also been ratified by some of the renowned German, Austrian, Dutch and Swiss automotive and touring publications in the recent past, who gave high ratings to these tyres.
Apollo Tyres produces the entire range of automotive tyres for ultra and high speed passenger cars, truck and bus, farm, off-the-road, industrial and specialty applications like mining, retreaded tyres and retreading material. These are produced across Apollo’s eight manufacturing locations in India, Netherlands and Southern Africa.
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