Reliance Broadcast Network (RBNL) has ended its joint venture (JV) with the Los Angeles-based CBS Studios International after shutting down Big CBS Prime, Big CBS Love and Big CBS Spark -- three channels the company had launched in India between 2010 and 2011. The three channels went off air between June and November 2013.
The decision to shut down the business was taken mutually after a review of the company’s portfolio of niche English channels. While Big CBS Prime, an English entertainment channel, aired programmes such as Dexter and America's Got Talent, Big Love was targeted at women and Big Spark catered to young audiences.
Reliance Broadcast Network has a multi media play in the spaces of radio, television and intellectual property, out of home and television products and specializes in creating and executing integrated solutions for clients, across the country.
The decision to shut down the business was taken mutually after a review of the company’s portfolio of niche English channels. While Big CBS Prime, an English entertainment channel, aired programmes such as Dexter and America's Got Talent, Big Love was targeted at women and Big Spark catered to young audiences.
Reliance Broadcast Network has a multi media play in the spaces of radio, television and intellectual property, out of home and television products and specializes in creating and executing integrated solutions for clients, across the country.
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