Hero MotoCorp reports 14% surge in April sales

Hero MotoCorp, the country’s largest two-wheeler maker has reported a 14.41% increase in its total sales at 5,71,054 units in April 2014, as compared to 4,99,113 units sold in the same month last year. The sales of over 5.71 lakh units in April is the result of a series of initiatives that the company has undertaken in the past few months, including new launches, customer-friendly initiatives and brand building activities. Hero MotoCorp is the World’s single largest two-wheeler motorcycle company. Honda Motor Company of Japan and the Hero Group entered a joint venture to setup Hero Honda Motors in 1984. Hero Honda Motors changed its name to Hero MotoCorp following the exit of its erstwhile Japanese promoter, Honda, from the company.