M&M’s business unit inaugurates its authorized dealership in Meerut

Mahindra & Mahindra’s (M&M) business unit - Mahindra First Choice Services (MFCS), multi-brand certified used car company, has inaugurated its new authorized dealership in Meerut. The company has expanded its all India network to 49 workshops with the inauguration of its first Franchisee Owned Franchisee Operated (FOFO) workshop in Meerut. The company already successfully operates 4 workshops in Ghaziabad and Noida and 6 in Punjab and Chandigarh. MFCS presently has 49 workshops, including 29 company-owned workshops across the country. MFCS’ goal is to have 500 workshops by 2018 and the company intends to invest Rs 250 crore by 2018 to meet this rapid expansion.  The company has managed to service 2.5 lakh cars since inception. Mahindra & Mahindra (M&M) is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Amongst the various business interests of its parent group, the company is mainly involved in the automobile manufacturing. It is one of the leading auto companies of India.