Monday 9 November 2015

Royal Enfield to launch two new models by 2017

"The first model based on the new engine platform will be out next year. Another model will follow in 2017," Lal said.


Royal Enfield is looking to expand its product line-up by introducing two new models by 2017, which will be based on the two new engine platforms, Eicher Motors MD & CEO Siddhartha Lal said. 
"The first model based on the new engine platform will be out next year. Another model will follow in 2017," Lal said. 
Multiple products could be launched on the two new engine platforms, he said, adding that the new products would be in the range of 250 cc and 750 cc. 
In addition, the company is focusing on launching its Royal Enfield bikes in major global cities and plans to leverage on the brand pull created abroad to gain traction. 
"We aim to build interest at city level first. We want to introduce our products first in major cities and we believe the brand's pull will follow in the rest of the country. This is going to be our focus in the next few years," Royal Enfield President Rudratej Singh said.
The company aims to augment its total installed production capacity to 4.5 lakh units by the end of this year and double it to 9 lakh units by 2018 with the setting up of its third plant in Tamil Nadu. 

Eicher Motors Ltd is currently trading at Rs. 15882, down by Rs. 810.75 or 4.86% from its previous closing of Rs. 16692.75 on the BSE.

The scrip opened at Rs. 16500 and has touched a high and low of Rs. 16500 and Rs. 15859 respectively. So far 112223(NSE+BSE) shares were traded on the counter. The current market cap of the company is Rs. 45308.1 crore.

The BSE group 'A' stock of face value Rs. 10 has touched a 52 week high of Rs. 21618.3 on 21-Jul-2015 and a 52 week low of Rs. 12629.8 on 10-Nov-2014. Last one week high and low of the scrip stood at Rs. 18300 and Rs. 16448.15 respectively.

The promoters holding in the company stood at 54.91 % while Institutions and Non-Institutions held 31.32 % and 13.77 % respectively.

The stock is currently trading above its 100 DMA.

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