Jain Irrigation inks pact with Coca Cola to scale up mango production

Jain Irrigation has inked a pact with Beverages player Coca Cola’s bottling arm in India to scale up their initiative for mango production, targeting the involvement of 25,000 farmers and entailing an investment of Rs 50 crore over 10 years. Under the second phase of ‘Project Unnati’, Hindustan Coca-Cola Beverages (HCCBPL) and Jain Irrigation will identify nearly 25,000 farmers holding 50,000 acres and support them in adopting the Ultra High Density Plantation (UHDP) technology in mango farms. The first phase of the project was launched in 2011 with an investment of $2 million and has covered nearly 4,000 farmers till date. Jain Irrigation Systems is a manufacturer of a wide variety of PVC pipes, PE pipes, water and gas transportation pipes, ducts for optical fibre cables and drip irrigation pipes. It is also engaged in tissue culture of bananas and pomegranates and is the world’s largest processor of mangoes and is the world’s second largest processor of onions and vegetables.