Reliance’s arm plans to launch e-commerce site: Report

Reliance Retail (RRL), a subsidiary of Reliance Industries, is reportedly planning to go online through launching e-commerce site. The potential of e-commerce combined with the network of physical store locations will offer tremendous choice and convenience at a great value to the consumer. Currently, the company is hiring people for e-commerce. Reliance Retail (RRL) has grown into an organisation that caters to millions of customers, thousands of farmers and vendors. Based on its core growth strategy of backward integration, RRL has made rapid progress towards building an entire value chain starting from the farmers to the end consumers.